Physicians Interactive and PDR Network Offer Medical Professionals mobilePDR App with Weekly Updating of FDA-Approved Full Drug Labeling
Free mobilePDR will be available to select medical professionals in the United States
Montvale, New Jersey/Marlborough, Massachusetts, September 28, 2010 – Physicians Interactive Holdings (PIH) has partnered with PDR Network LLC to offer mobilePDR® which provides mobile delivery of FDA-approved full drug labeling as well as concise drug labeling, updated weekly, from the Physicians’ Desk Reference® (“PDR”) via PIH’s mobile channel, Skyscape, which includes more than 1.5 million users worldwide.
mobilePDR is one of several digital extension of PDR Network’s “Physicians’ Desk Reference”, the most widely used physician and prescriber resource for drug information, and is found in nearly all doctors’ offices, clinics, hospitals, and health care settings nationwide.
“With more than three quarters of the prescribing and clinician community utilizing their mobile devices for clinical decision support, news alerts and healthcare information, we’re pleased to be able to partner with PDR Network to help medical professionals gain access to important drug information for their patients-- anywhere, at anytime,” said Donato Tramuto, CEO and vice chairman for Physicians Interactive.
As part of the agreement, mobilePDR will be available at no cost to verified U.S. physicians in full-time practice via PIH’s Skyscape mobile channel. Skyscape’s Smartlink technology will link mobilePDR to other Skyscape clinical drug content. mobilePDR is immediately available for download at www.skyscape.com/mobilepdr.
“mobilePDR provides prescribers with complete, up-to-date drug labeling information from the source they know and trust,” said David Tanzer, president of PDR Network. “PDR’s partnership with Skyscape will help ensure prescribers always have the most current PDR drug labeling at their fingertips, allowing them to deliver the industry standard of care and promote patient safety.”
Among the mobile platforms that will support mobilePDR are Apple iOS (iPhone™, iPad™, iPod®), Android®, BlackBerry® OS 4.2 or higher, Palm OS version 3.5 or higher, Apple iPhone™ and iPod® Touch, Windows Mobile Pocket PC, Windows Mobile Smartphone, and Symbian S60, 3rd edition (Nokia).
About PDR Network, LLC
PDR Network, LLC is the leading distributor of drug labeling information, drug safety Alerts and REMS programs. It includes the Physicians’ Desk Reference®, the most highly trusted and commonly used drug information reference available in the U.S., PDR.net®, the online home of PDR, and PDR Drug Alerts delivered via the Health Care Notification Network (“HCNN”), the only service that provides specialty-specific electronic delivery of FDA-approved drug alerts to physicians and other prescribers. For more information, visit www.pdrnetwork.com.
About Physicians Interactive Holdings
Physicians Interactive Holdings is the leading resource for healthcare information, medication samples and mobile decision support tools to medical professional everywhere. We use the full power of our network to bring clinicians and Life Sciences Companies together in ways that will change the practice and business of medicine, for the better. PIH has developed a foundation of user-generated, proprietary and public data that powers a networked suite of transactional applications, including eSampling, interactive learning programs and mobile solutions. Physicians Interactive is owned by Perseus LLC, a merchant bank and private equity fund management company. For more information about PIH, visit www.physiciansinteractive.com .